Polymarket Targets U.S. Sports Betting Comeback in November
Blockchain-based prediction platform Polymarket is preparing to reenter the U.S. market in November with a licensed sports betting product. The MOVE follows its 2022 exit and comes after acquiring Florida-based QCX, a CFTC-licensed exchange—a strategic play for regulatory compliance.
Market reaction was immediate: Shares of established players Flutter Entertainment and DraftKings dropped 3% and 5%, respectively, signaling investor anticipation of disruption. Polymarket’s initial rollout will focus on high-volume events like NFL and NBA games, accessible to select users first.
The platform’s reentry underscores blockchain’s encroachment into traditional sectors. By combining prediction markets with sports wagering, Polymarket could redefine engagement—offering transparency and decentralized mechanics where legacy platforms rely on centralized odds-making.